Under the general guidance of the Representative, responsible for the design, management, and execution of the communication strategy to promote respect for children’s and women’s rights in support of the country programme in Guyana.
MAIN DUTIES AND RESPONSIBILITIES
• Develops and implements a strategy to place children’s and women’s issues into the public domain, and strengthen political will in support of UNICEF’s mission and objectives, (including communication assessment and analysis, development of a communication plan, strategic use of resources and involvement in key programme processes, especially situation analysis, reviews and evaluations). Monitors and evaluates its impact.
• Develops a media relations strategy and implementation plan close collaboration with mass media, individuals, groups and organisations whose support is essential to the achievement of advocacy and communication objectives. Organising visits to project sites, facilitating photo coverage and TV footage, utilising both web-based and traditional media when appropriate to generate and maintain public interest in children’s and women’s issues, and tell the story of UNICEF’s cooperation to a wider audience.
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